What you saw on SPEED a couple weeks ago was the MOST UTV desert race coverage ever seen on TV so I would hope that racers would be pretty happy about that and not just throw it into the guys faces who worked hard to get what we could onto the show. The iTunes download of the Mint is extended and shows even more UTV coverage.
The Mint 400 TV show is the most widely watched, most popular, and most well done off-road racing production made, so to see UTV's even included for 3-5 minutes is pretty powerful stuff. This coverage for UTV's will be expanded even more this year with the Mint show with possible talks of a full UTV download version of the show!!! The Mint show was premiered at both the Off-Road Expo and Camp RZR infront of hundreds. It will be downloaded tens of thousands of times and will be watched by hundreds of thousands on television on the SPEED Channel which is the PREMIER channel for motorsports television content. Not to mention Mad Media will burn thousands of DVDs to be given away! The good news for 2013 is this years show will air only a month or 2 after the race occurs in March!!!
For the record, I want to make it clear so that it is not confused that I am not against HDRA, matter of fact I am very much for it and met with Roger Norman at his facility months ago just before the Parker BWDC race to discuss how UTVUnderground could be more involved. I thank the Shaw's for bringing Roger and I together. Roger explained to me that he views UTVs as a very important class in his series and so for that I am very appreciative. It is my job to help ANYONE and ANY SERIES out there that wishes to include UTVs. With that said, I am also very cautious as the last thing we need to do is split all car counts up between a bunch of series so that we end up with puny car counts everywhere. No one wants to race against 3 other people. What has drawn attention to our class is the fact that car counts have grown tremendously at BITD over the past few years, I would hate to see that reversed. I want to see our sport GROW, not DIVIDE itself. The good news is that HDRA is only 4 races and I think that this first race is the only race that was stacked directly on top of a BITD race so I think some BITD racers could go try both series and visa versa.
With all that said, until this season ending NBC deal actually happens I think its accurate to say that BITD CURRENTLY offers more exposure for UTV racers and their sponsors. I hope to personally make a few HDRA races so that I can be on the scene and report a story, photos, and maybe some video. I want to do this not just to show the series love but more importantly to show you who race the HDRA love. That is what it is all about for me and this site.