UTVUNDERGROUND PRESENTS: RJ ANDERSON’S XP1K4

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UTVUnderground Presents: RJ Anderson’s XP1K4

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©2017 ALL RIGHTS RESERVED // A UTVUNDERGROUND PRODUCTION

Adult models – 16 and older. Be sure to get safety training. The vehicle displayed in this video is not intended for on-road use. Driver must be 16 years old with a valid driver’s license. Passenger must be 12 years old, and tall enough to use hand holds and plant feet firmly on floor. Always use cab nets, wear seatbelts, helmets, eye protection, and protective clothing. Do not operate on public roads. Avoid excessive speeds, sharp turns, and difficult terrain. Riding and alcohol/drugs don’t mix! Never carry more than the appropriate amount of passengers. Follow all warnings/instructions in owners manuals and on product. UTVUnderground and their affiliates are not responsible for injuries that may occur from emulating or copying the riding, driving, or stunts performed in this video. Visit www.rohva.org for more information on safe operation off-road vehicles.

Mad Media® is a registered trademark of Mad Media LLC.
UTVUnderground® is a registered trademark of UTVUnderground LLC.
XP1K4® is a registered trademark of UTVUnderground LLC.
RZR® is a registered trademark of Polaris Industries.
RIGID® is a registered trademark of Rigid Industries.
Rockstar® is a registered trademark of Rockstar Inc.
BFGoodrich® is a registered trademark of Michelin North America, Inc.

2017-rj-anderson-xp1k4-video-utvunderground.com_-650x366.jpg


UTVUnderground.com Presents: RJ Anderson’s “XP1K4” Off-Road Video Now LIVE!
Five minutes of mind bending freestyle motocross-inspired insanity once again hits the wire

April 18, 2017 – San Diego, CA – The most anticipated off-road viral video of the year – “XP1K4” launched today on UTVUnderground.com. The fourth installment of the wildly-successful film franchise features the driving skills of newly crowned 2017 UTV World Champion and three time off-road champion, RJ Anderson. The title sponsor Polaris RZR is joined by RIGID Industries, Rockstar Energy and BFGoodrich as supporting sponsors of XP1K4. UTVUnderground.com and motorsports production powerhouse Mad Media once again teamed up, and were led by the “The Martelli Brothers” who returned to direct the newest chapter. The XP1K4 media team hit the launch button this morning – distributing via Youtube and Facebook worldwide.

2017-wall-of-death-rj-anderson-xp1k4-ea-03-utvunderground-650x433.jpg


XP1K4 is five minutes of full throttle, turbo powered, mind bending off-road action! This time around, RJ Anderson lays down a massive barrage of gravity defying stunts in his highly modified 2017 Polaris RZR XP® Turbo EPS UTV. RJ fearlessly attacks massive jumps, whoops, high speed drifts, and treacherous rocky terrain. XP1K4 was shot in the stunning Southern California mountains east of San Diego as homage to the birthplace freestyle motocross. Tony Vanillo and his team of dirt and ramp engineers at Off-Road Management Group brought the insane obstacle course to life including the updated version of the treacherous “Wall of Death” and a massive ramp to dirt backflip.

The XP1K viral film series has accrued more than 42 Million aggregate video views across YouTube, Facebook and Instagram so far, and has been watched in more than 70 different countries. The premium-branded, viral video campaign has made hundreds of millions of impressions worldwide, redefining the sport Utility Vehicle (UTV) and Side-by-Side (SxS) market.

2017-XP1K4-Whoops-11-utvunderground-650x433.jpg


“For our fourth installment of the XP1K franchise, we went back to our roots, the mountains of Southern California – where freestyle motocross and free-riding were born. We built some massive stunts that were inspired by freestyle motocross, and required some pretty complicated engineering. That’s what it takes to continue to push the envelope and show people what the combination of RJ Anderson’s fearless driving skills and the RZR platform are capable of.” stated Co-Director Joshua Martelli.

“This one took a lot of work, but we wanted to do things that hadn’t been done before! I am stoked to finally share XP1K4 with the world, people are going to be blown away! I was happy to be back ripping in the mountains of Southern California, it’s our back yard. It’s crazy to think about all the stunts we put this RZR through!,” stated XP1K4 star and off-road Champion, RJ Anderson.

2017-rj-anderson-xp1k4-wall-of-death-vk-01-utvunderground-650x433.jpg


In XP1K4 Anderson pilots the all-new, Tony Vanillo designed, Carr One-built, custom 168-horsepower RZR XP Turbo EPS. Heavy modifications designed to meet the demands of the project include a Holz Racing Products suspension, front sway bar, front bumper, engine mounts and skid system. The dash cluster features the all-new RacePak iQ3 data-logger, Switch Pros Switch Panel, and Mob Armor Mount with iPad Mini designed for the RZR. Anderson will sit on a custom-made MPI/PRP Alpha containment seat and utilize a PRP 5-point harness and custom XP1K4 MPI steering wheel made specifically for the vehicle. Walker Evans Racing has returned and provides their industry leading shock and wheel packages including Walker Evans Racing: 15″ Beadlock Wheels, 2.5-inch Velocity Shocks and new Walker sway bar links. RIGID Industries supplied a host of LED lighting products including the new “Chase” rear-facing, multi-function LED light and the new Rigid “Reflect” LED all-in-one light/mirror. BFGoodrich, the biggest name in off-road tires, supplied their all-new “Baja T/A KR2” 30-inch UTV Tires, which provide superior traction and unmatched durability. The entire car is wrapped in custom Mad Media-designed XP1K4 livery printed and installed by Proline Wraps.

Directed by The Martelli Brothers
Produced by Mad Media
Photography by Mad Media

See the XP1K4 RZR Vehicle Reveal VideoHere: http://www.utvunderground.com/rj-anderson-xp1k4-2017-polaris-rzr-xp-turbo-reveal-45179.html

2017-rj-anderson-xp1k4-drift-vk-02-utvunderground-650x433.jpg


About UTVUnderground.com
UTVUnderground.com is the world’s fastest growing all-inclusive UTV website, that features content and articles by both enthusiasts and manufacturers alike. In a mere six years, it has become the go-to site for all the latest news and entertainment surrounding the UTV industry. Thousands of monthly visitors from over 100 different countries around the world go to UTVUnderground.com for their daily dose of UV news and information.

About Mad Media
Mad Media (www.madmedia.com) is a San Diego based marketing and creative agency, with in-house film and television production. They are know for crafting authentic, culturally engaging brand messages, and delivering them across print, web, photography, and film platforms. Mad Media has been leading the online content revolution since 1995 producing major commercial, television, online/viral film projects such as The Gymkhana Series and XP1K Series.

About RJ Anderson
RJ Anderson is part of the new breed of off-road racers. Beginning his 4-wheel off-road racing career at the age of 14, RJ is well ahead of the curve. Fast-forward and now at age 23 RJ is a professional short-course racer, UTV World Champion, Pro UTV champion, Pro UTV Driver Of The Year, Pro UTV Baja 1000 race winner, Super-Lite Challenge Cup Winner, TORC series Rookie Of The Year, Pro-2 Rookie of the year and a Pro-Lite Champion. Racing is what RJ loves to do; working to be the best is a passion for him, and winning is his goal. There is no doubt that RJ Anderson is part of the bright future of off-road racing.
See more at www.RJ37.com





















 
UTVUnderground.com Presents: RJ Anderson’s “XP1K4” Off-Road Video Now LIVE!
Five minutes of mind bending freestyle motocross-inspired insanity once again hits the wire



April 18, 2017 - San Diego, CA - The most anticipated off-road viral video of the year - “XP1K4” launched today on UTVUnderground.com. The fourth installment of the wildly-successful film franchise features the driving skills of newly crowned 2017 UTV World Champion and three time off-road champion, RJ Anderson. The title sponsor Polaris RZR is joined by RIGID Industries, Rockstar Energy and BFGoodrich as supporting sponsors of XP1K4. UTVUnderground.com and motorsports production powerhouse Mad Media once again teamed up, and were led by the “The Martelli Brothers” who returned to direct the newest chapter. The XP1K4 media team hit the launch button this morning - distributing via Youtube and Facebook worldwide.



XP1K4 is five minutes of full throttle, turbo powered, mind bending off-road action! This time around, RJ Anderson lays down a massive barrage of gravity defying stunts in his highly modified 2017 Polaris RZR XP® Turbo EPS UTV. RJ fearlessly attacks massive jumps, whoops, high speed drifts, and treacherous rocky terrain. XP1K4 was shot in the stunning Southern California mountains east of San Diego as homage to the birthplace freestyle motocross. Tony Vanillo and his team of dirt and ramp engineers at Off-Road Management Group brought the insane obstacle course to life including the updated version of the treacherous “Wall of Death” and a massive ramp to dirt backflip.

The XP1K viral film series has accrued more than 42 Million aggregate video views across YouTube, Facebook and Instagram so far, and has been watched in more than 70 different countries. The premium-branded, viral video campaign has made hundreds of millions of impressions worldwide, redefining the sport Utility Vehicle (UTV) and Side-by-Side (SxS) market.



“For our fourth installment of the XP1K franchise, we went back to our roots, the mountains of Southern California - where freestyle motocross and freeriding were born. We built some massive stunts that were inspired by freestyle motocross, and required some pretty complicated engineering. That’s what it takes to continue to push the envelope and show people what the combination of RJ Anderson's fearless driving skills and the RZR platform are capable of.” stated Co-Director Joshua Martelli.




“This one took a lot of work, but we wanted to do things that hadn’t been done before! I am stoked to finally share XP1K4 with the world, people are going to be blown away! I was happy to be back ripping in the mountains of Southern California, it’s our back yard. It’s crazy to think about all the stunts we put this RZR through!,” stated XP1K4 star and off-road Champion, RJ Anderson.



In XP1K4 Anderson pilots the all-new, Tony Vanillo designed, Carr One-built, custom 168-horsepower RZR XP Turbo EPS. Heavy modifications designed to meet the demands of the project include a Holz Racing Products suspension, front sway bar, front bumper, engine mounts and skid system. The dash cluster features the all-new RacePak iQ3 data-logger, Switch Pros Switch Panel, and Mob Armor Mount with iPad Mini designed for the RZR. Anderson will sit on a custom-made MPI/PRP Alpha containment seat and utilize a PRP 5-point harness and custom XP1K4 MPI steering wheel made specifically for the vehicle. Walker Evans Racing has returned and provides their industry leading shock and wheel packages including Walker Evans Racing: 15" Beadlock Wheels, 2.5-inch Velocity Shocks and new Walker sway bar links. RIGID Industries supplied a host of LED lighting products including the new “Chase” rear-facing, multi-function LED light and the new Rigid “Reflect” LED all-in-one light/mirror. BFGoodrich, the biggest name in off-road tires, supplied their all-new “Baja T/A KR2” 30-inch UTV Tires, which provide superior traction and unmatched durability. The entire car is wrapped in custom Mad Media-designed XP1K4 livery printed and installed by Proline Wraps.

Directed by The Martelli Brothers – Produced by Mad Media
Photography by Mad Media

See the XP1K4 RZR Vehicle Reveal Video Here: http://www.utvunderground.com/rj-anderson-xp1k4-2017-polaris-rzr-xp-turbo-reveal-45179.html

To learn more about XP1K4 and see all of the videos and photos surrounding campaign visit www.utvunderground.com.

About UTVUnderground.com
UTVUnderground.com is the world's fastest growing all-inclusive UTV website, that features content and articles by both enthusiasts and manufacturers alike. In a mere six years, it has become the go-to site for all the latest news and entertainment surrounding the UTV industry. Thousands of monthly visitors from over 100 different countries around the world go to UTVUnderground.com for their daily dose of UV news and information.

About Mad Media
Mad Media (www.madmedia.com) is a San Diego based marketing and creative agency, with in-house film and television production. They are know for crafting authentic, culturally engaging brand messages, and delivering them across print, web, photography, and film platforms. Mad Media has been leading the online content revolution since 1995 producing major commercial, television, online/viral film projects such as The Gymkhana Series and XP1K Series.

About RJ Anderson
RJ Anderson is part of the new breed of off-road racers. Beginning his 4-wheel off-road racing career at the age of 14, RJ is well ahead of the curve. Fast-forward and now at age 23 RJ is a professional short-course racer, UTV World Champion, Pro UTV champion, Pro UTV Driver Of The Year, Pro UTV Baja 1000 race winner, Super-Lite Challenge Cup Winner, TORC series Rookie Of The Year, Pro-2 Rookie of the year and a Pro-Lite Champion. Racing is what RJ loves to do; working to be the best is a passion for him, and winning is his goal. There is no doubt that RJ Anderson is part of the bright future of off-road racing.
See more at www.RJ37.com
 
one word,. AWESOME ! RJ has some great operating skills. I really dug the jump to the rock face along with the Wall Of Death. The back flip that killed the drown. Nice shots, Dam cool as he came in and out of the containers. Really I could go on and on haha..... Awesome job by Mad Media and Utvunderground and crew !
 
Great video...looks like it was probably so much fun to be a part of.

Did Rj dump it on it's side on the down hill jump into the hard left? you can tell he is hard on the brakes and it looks like the inside tire is lifting when the scene cuts away...

Also looked like a serious look of relief on his face when he landed the backflip...that had to be amazing to watch in person...well done!!!!
 
Great video...looks like it was probably so much fun to be a part of.

Did Rj dump it on it's side on the down hill jump into the hard left? you can tell he is hard on the brakes and it looks like the inside tire is lifting when the scene cuts away...

Also looked like a serious look of relief on his face when he landed the backflip...that had to be amazing to watch in person...well done!!!!

Thank you!!

No, he didn't wreck in that scene, he was braking super hard and working to narrowly avoid smashing our camera guy. This video had only a percentage of the carnage of previous shoots. We lost a couple of axles and a-arms due to some hard hits but no serious crashes at all.

RJ is the real deal. There are probably very few who posses the car control, balls and precision that he has. He can literally visualize the speed needed and do it. He's an impressive athlete for sure.
 
FYI, we are beyond 1.3 million views on this video already! Thank you all for watching, sharing and commenting!
 

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