JoeyD23
#utvunderground
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This new style 8 round UTV/ATV/MX racing series based in Southern California took a big step forward in its inaugural 2012 debut. The main focus of the series was to bring new life back into the rich history of the area by utilizing existing core tracks or tracks unavailable to some of the vehicles being raced that can accommodate the series premise. We believe we succeeded and have stepped our game up moving forward!
Being a new style series our intent was to co-exist with other local race series and branch off from our success of the 2011 FNL Summer & Winter Series held at Milestone MX and develop a stand alone race series that could excite the youth, beg/amateur/vet and pro racers, keeping the series and travel schedule within a budget minded racer, sponsor, vendor and/or spectator range, integrate different racing environments, give away great prizes and just put on a good time race event!
Now to integrate different racing environments for our UTV/ATV/MX racers for the schedule we needed to step outside the box. While our schedule does include well-known So Cal tracks we have integrated different course designs to each track exclusive only to the series and tracks usually unavailable to some vehicles. For the 2013 season we are also planning to open the doors to the Trophy Kart world and once again change things up. This will allow for a unique, exciting and much talked about round by round grassroots race series.
Round 1 will be held in Elsinore, CA where Lake Elsinore Motocross Park will play host to round 1 and feature the new Black Rhino Track. This will be both challenging and fun to accommodate all racer levels as well as a great course to start off the series. This round will also be unique to the 2 wheel racers, as this will mark the first opportunity to ride on this track.
Round 2 is where we begin to change things up as Perris MX located in Perris, CA welcomes in the 4 wheel vehicles to come play!!! This will mark the first time UTVs have been on this course to race!
Round 3 makes its stop in Riverside, CA where Milestone MX will host the “afternoon/under the lights” race showcasing the ever-popular vet course. In 2012 we opened the doors of the vet course to the UTV drivers and had a great response. With the awesome turn out from all vehicles in last year’s series, this will surely become a highly anticipated round this year.
Round 4 will find its way to Anza, CA where Cahuilla Creek Motocross will play host to The Dirt Series. Always being able to make a unique course for the Dirt Series and being many racers top favorite track, Round 4 is sure to be a strong turn out of all vehicles!!!
Round 5 makes its way back out to Perris MX located in Perris, CA. Also to make things more interesting this round will become a “double points” round! Oh, and this will also be an afternoon/under the lights to accommodate the summer weather...BOOM!
Round 6 will travel back to Lake Elsinore Motocross Park Black Rhino Track where we go in the opposite direction this time! Once again, the MX racers will have the opportunity to ride a course only available to them thru this series. This will once again be both challenging and fun to accommodate all racer levels.
Round 7 we head to Pala Raceway in Pala, CA as we step up the challenge a bit and use a course similar to last year’s finale by incorporating the vet track and some off road section to push the most well conditioned racers to the edge. Again, bringing the outdoor national style atmosphere to the series. The course was a huge success in last year’s series and is sure to be even better as we go with the 2 Moto format for this round.
Round 8 closes the series off with a bang as we head back to Riverside, CA where Milestone MX lay way to an epic course design. This epic finale will lay way to a new course that will challenge the racers and entertain the spectators/event guests.
As the series closes our expectations were to grow off our first years success and continue to bring a unique, family fun series to SoCal, open some new exclusive tracks to the schedule, create a diverse and challenging track sequence, award unique round by round and series ending prizes and just have some enjoyable, local fun without draining the pockets. Below is the schedule;
• Rd 1- Sunday March 10th @ Lake Elsinore Motocross Park ***(2 Moto Format)
• Rd 2- Sunday April 14th @ Perris MX ***(2 Moto Format)
• Rd 3- Saturday May 18th @ Milestone MX ***(2 Moto Format)
• Rd 4- Sunday June 16th @ Cahuilla Creek MX ***(2 Moto Format)
• Rd 5- Saturday July 20th @ Perris MX (Double Points) ***(2 Moto Format)
• Rd 6- Sunday August 18th @ Lake Elsinore Motocross Park ***(2 Moto Format)
• Rd 7- Sunday September 8th @ Pala Raceway ***(2 Moto Format)
• Rd 8- Sunday October 6th @ Milestone MX ***(2 Moto Format)
• Special Round-TBA / Series banquet- TBA
**Sessions practice will be held on Saturday before race day at normal track pricing and from 9-10:30am on race day. Unless race is held on Saturday in which we will have practice only that day**
***2 Moto (laps) format includes all vehicles...MX/ATV/UTV***
...So no matter what round or rounds you choose, you will be
exposed to a growing series aura, thousands of racers & fans, dealership promotion and supporting what the series brings to the table moving forward.
Series Rewards Program
The Dirt Series will be making an inaugural series rewards program. This program will be given out to all newcomers so to extend the reach and frequency of your company's branding and message among our brand- loyal audience. More details in the coming weeks!!!
**Dealership Incentive Program**
The Dirt Series will be collaborating with multiple dealerships throughout the West Coast to help promote the series and its sponsors. Participating dealerships will be posting the series poster in there store fronts, valued customers will have the opportunity to go to the dealership and receive a % discount (details at each dealer and registration table). As our Dealership Incentive Program grows we would also like to work.... Details to come.
Contingency Programs
STI Tires and Wheels, GBC Motorsports, Can-Am/BRP, Honda, KTM, Husqvarna and many
others have come to the series for 2013 with over $150,000 worth of contingency opportunities to date. As we are currently in talks with multiple other OEM’s and companies in regards to contingency dollars, The Dirt Series is on its way to continue building a solid and attainable program in off-road racing. Contingency dollars directly reward and benefit riders who use the sponsor’s products and services.
All companies are welcome to participate in The Dirt Series Contingency Program benefiting
our riders - there is no pre-requisite that a company be a series sponsor in order to participate.
We invite you to contact us about your Contingency Programs to see how your company can structure a program for the series and our racers.